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A fake beauty store and a fake jewellery store don't behave the same.

Recon asks the same three questions of every store. Email: can someone email your customers as you? Lookalikes: is there a fake version of your store? Trust: do browsers and ad platforms still trust you?

These briefs explain the customer consequence, the evidence worth collecting, and the limits of the product for each category.

Industry risk briefs

  1. 01

    Beauty and cosmetics

    Copied packaging, influencer-driven discovery, and unknown products sold under a familiar name.
  2. 02

    Fashion

    Campaign assets copied into lookalike stores during short launch windows.
  3. 03

    Jewelry

    High-value checkouts and convincing storefronts that redirect payment elsewhere.
  4. 04

    Supplements

    Health claims and product packaging reused by stores selling products you did not make.

Recon keeps watch. You run your store.

Brand protection for Shopify: ongoing monitoring for copied stores, lookalike addresses and the settings behind your brand.

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Ongoing monitoring inside Shopify. Free plan available.